Branding

Client:

Jobe Watersports

Project:

Product Branding - Combo Skis

Jobe Watersports manufactures all types of watersport-related recreational equipment for all levels of water enthusiasts. For this project, we developed a graphic theme for their complete line of waterskis, from entry-level to competition-level. The visuals reference the competition-grade quality of their equipment through the use of checkered flags. We also used translucent inks, allowing the metallic base of the the skis to show through the ink, providing a metallic shimmer to the finished skis.