Other Projects For This Client
Logo
Stationery Package
Proposal Format
Client:
BeDynamic
Project:
Logo Development

BeDynamic develops and maintains electronic concierge services for the hotel and hospitality industry. They asked us to develop an integrated corporate identity system that reflected the energy and essence of their business culture and embodied the dynamic nature of their services. At the core of their identity is the “B” logo, inspired by the “@” symbol in email addresses. It embodies the very spirit of their service, since it reflects the concept of electronic communication, which is the basic principle around which their business is structured.